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Promotional Products, Custom Personalised Products & Branded Promo Items That Add Value

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PLEASE NOTE: The article below was submitted as part of a recent online competition we ran, inviting our clients and others to share their thoughts and experiences about using promotional products. For that reason the articles are written at a very general level only, and are far from ‘expert’ in any sense! It goes without saying though that if you now could like more detailed help or advice, please do not hesitate to contact us on 1800 674 722, or just send us an email. We would love to be of service to you.. that’s why we are here!


What are the benefits of Handing Out Promo Satchels at a Trade Show

Trade shows are events where in different companies would participate for their products and services to be known by people. Different companies have different styles in promoting their business. Giving out promo satchels to people attending the trade shows will increase your chances of being noticed by prospective customers over the others. The promo satchels you are giving away are functional items that people will surely keep for their usage. Not all people you have given promo satchels to will avail of your offer, but as long as they use the promo satchels and bring it anywhere they go they are advertising your business for free. And when the time comes that they will need your products or services they can easily remember you because of the promo satchels.

Benefits Of Offering A Branded Satchel To Current And Potential Clients.

Businesses looking for an edge in the market need to establish a connection with their client base. The old days of relying on print and television do now work since clients want tangible items. With that sentiment savvy business owners are giving consumers what they want in the form of a branded satchel. What makes this product so effective is that it is something a person will use every day. This is the holy grail of promotional products because marketers know that the more often someone uses the branded satchel bag, the more likely they are to remember the business that gave it to them. This type of branding is essential for businesses to maintain and grow their durable competitive advantage in the marketplace. It is imperative to make certain the branded satchel bag is tasteful in its design, by offering something over the top it could alienate clients.

Highlight Your New Service, Product Or Facility By Giving A Branded Satchel Bag To Customers

If you want to make the public aware of a new product, service or facility you are offering, handing out a branded satchel to people is a good way to do it. Perhaps your company runs a chain of gyms and has just opened a new gym. To encourage membership you can offer a branded expo bag to everyone who signs up for a three-month membership. They can use the branded conference bag for carrying sports clothes and water bottles, all whilst advertising your brand through carrying the satchel. Maybe you're a travel agent who advertises their services through offering a branded expo bag to customers who book trips through you. If you run an outdoors shop you can offer a branded conference bag to customers who buy a tent from a new range you have in stock. Giving out a branded expo bag highlights your service, product or facility and exposes your brand.

Reward The Good Performance Of Your Employees By Giving Them A Branded Satchel

When an employee or a group of employees excels themselves, for example by completing a task well ahead of the deadline, bringing in many sales or having their customer service praised by clients or customers, it is a thoughtful gesture to reward their good performance. A branded conference bag is a great gift to give your hard-working employees as it is both an incredibly useful item and helps to solidify that they are part of a company or business that appreciates their efforts. They can also feel proud when others ask them where they got their branded expo bag by telling them it was a personal thank-you from their employer for their excellent performance. By giving a branded conference bag as a reward for good employee performance, this will encourage other employees to work hard as well so that they too can be rewarded for their efforts and receive a branded satchel.

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