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Promotional Products, Custom Personalised Products & Branded Promo Items That Add Value

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PLEASE NOTE: The article below was submitted as part of a recent online competition we ran, inviting our clients and others to share their thoughts and experiences about using promotional products. For that reason the articles are written at a very general level only, and are far from ‘expert’ in any sense! It goes without saying though that if you now could like more detailed help or advice, please do not hesitate to contact us on 1800 674 722, or just send us an email. We would love to be of service to you.. that’s why we are here!


Let company branded tea cups sell the value of your business, one sip at a time.

Do you like to use data and/or statistics as rationale for why your customers benefit from doing business with you? This is not at all uncommon, and why not let your company branded mugs help with your efforts? After all, in some areas of expertise, it is all about the patterns and numbers, from the customer's standpoint, so put it right in front of them when they sip coffee from one of your company branded coffee cups. You may not want to inundate the customer with too much data, but a few key statistics, points, and the like can be great additions to company branded mugs that do far more than just showcase the latest creation from your graphic design team. Logos help build brands, and numbers help build customers, so be prepared to be creative and let company branded tea cups build both of these important aspects of your business.

Let company branded coffee mugs showcase the key alliances that strengthen your business.

it is one thing to let company branded ceramic mugs help a customer identify with you as a business, but you know that you wouldn't be where you are today without the help of some key affiliate or partner companies. In some cases, it may be productive to showcase the collective partnership of companies that helps make you capable of serving customers the way you do, and company branded coffee cups can be a great way to do this. Naturally, this is not meant to be an exercise in comprehensive transparency, where your company branded tea cups reveal every detail about how you get the job done. Rather, it is a great tool to show that you are more than just a stand-alone giant in an ivory tower. When company branded coffee mugs can help you showcase local vendors and businesses with whom you collaborate, it can be endearing to the customer and inspire loyalty.

Use company branded mugs to help recap a fantastic company outing or function.

Some companies will offer functions for their employees, to help build professional skills, rapport, and teamwork, and these are often held in attractive locations. to help solidify the merit of such events, company branded mugs that highlight the location in which the event was held, the date, and the central theme (if there was one) will extend the impact of these events. Handing out the company branded metal mugs at the event, encouraging their use, at the event, and then of course allowing employees to take them home will make the company branded tea mug the ideal souvenir of a fun and productive event. Event-inspired company branded ceramic mugs will not only serve to remind employees of the fun and growth they experienced, but will also showcase to new hires the kinds of things you do to help build unity in your employee base.

Allow your employees to distribute company branded metal mugs as sales ice breakers.

The way in which you distribute promotional gifts like company branded metal mugs can be just as important as the items themselves. For example, if members of your sales team regularly meet with new clients in restaurants or coffee shops, allowing them to offer company branded tea mugs to these new clients in an environment that is immediately relevant to the use of the company branded mugs, the impact can be both significant and beneficial. In short, you want to think beyond the scope of using company branded ceramic mugs as a sort of mass dispersal offering to customers, and also consider that their best use may be in smaller gatherings, where only a few customers and/or employees may actually be involved. It is these sorts of meetings that often produce the best customers so make sure your company branded mugs are prominently on display there.

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