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Promotional Products, Custom Personalised Products & Branded Promo Items That Add Value

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PLEASE NOTE: The article below was submitted as part of a recent online competition we ran, inviting our clients and others to share their thoughts and experiences about using promotional products. For that reason the articles are written at a very general level only, and are far from ‘expert’ in any sense! It goes without saying though that if you now could like more detailed help or advice, please do not hesitate to contact us on 1800 674 722, or just send us an email. We would love to be of service to you.. that’s why we are here!


Offer free Promotional Merchandise Perth but insist that customers ask for them.

The idea of offering a Promotional Merchandise Perth for free is timeless, but many businesses do so while missing out on a valuable point of contact. Instead of just putting out a jar of free Promotional Merchandise Perth pens, golf ball markers, or some other inexpensive item, create a simple sign that suggests a customer need only ask a customer service professional, to see what free Promotional Merchandise Perth they might have to choose from. It is a simple twist on a basic Promotional Merchandise Perth concept, and all it does is increase the likelihood that a prospect will engage in some sort of conversation with one of your people. This creative (and no more costly) use of Promotional Merchandise Perth to encourage customer contact is an excellent tool in your marketing arsenal.

Use the request for free Promotional Merchandise Perth as an online opt-in opportunity.

Just as it might be relevant to have customers need to ask a company rep about free Promotional Merchandise Perth in a live setting, the same principles can help you attract online customers. A simple flashing ad, landing page or the like can dangle the free Promotional Merchandise Perth carrot in front of an online customer, with the one key stipulation being that they must opt-in to get their free stuff. Some customers may find this to be an objectionable situation, but this is the exception. The lifeblood of many online businesses is new leads, and insisting visitors become leads to get free Promotional Merchandise Perth is just good business. If someone just wants your free Promotional Merchandise Perth without submitting an email address, the likelihood of them being a viable customer is slim anyway.

Price of Promotional Merchandise Perth campaigns is the major factor determining level of sales.

The price of a Promotional Merchandise Perth campaign is the major factor in determining the level of sales that a Promotional Merchandise Perth may bring. This statement suggests that the demand for a product, represented by the Promotional Merchandise Perth, will rise if the price of the product is reduced. The actual amount of change in demand for the product is a factor of the elasticity of the product which the Promotional Merchandise Perth is actually promoting. A study by a major oil company showed that householders in the UK, that have an oil-fired central heating system, generally purchase when the tank is nearly empty whatever the current price, even though the difference of 1p per litre could mean 10 on a typical bill. So the UK market is inelastic. The economist says the price elasticity of demand equals percentage change in the quantity demanded, divided by percentage change in price.

Offer free Promotional Merchandise Perth as a reward for commercial scavenger hunts.

One great way to both encourage customer engagement and to get them to come to you, is to offer some sort of Promotional Merchandise Perth reward for them having completed some simple task. This can be a sort of business scavenger hunt, and can be arranged in either live or virtual places of business. For example, go visit this place, find the clue (or promo code) there, and bring it back here to get your free goodies. Naturally, there is some sort of marketing or other business purpose in having the customer do the task at hand, but the reward of a free Promotional Merchandise Perth is equal parts prize for the customer and promotional tool that will further highlight the value of your business to them.

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