PROMOTIONAL PRODUCTS THAT
ADD VALUE
Promotional Products, Custom Personalised Products & Branded Promo Items That Add Value
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PLEASE NOTE: The article below was submitted as part of a recent online competition we ran, inviting our clients and others to share their thoughts and experiences about using promotional products. For that reason the articles are written at a very general level only, and are far from ‘expert’ in any sense! It goes without saying though that if you now could like more detailed help or advice, please do not hesitate to contact us on 1800 674 722, or just send us an email. We would love to be of service to you.. that’s why we are here!
Increase trade show traffic by including offers of promo bbq aprons with trade show invitations
A 2004 Georgia Southern University study found that sending out pre-show invitations which included the offer of a promotional item if visitors brought their invitation to an exhibitor's trade show booth increased the likelihood of people visiting the booth. Promo aprons are a good choice of promotional product for such a mailing campaign as they are functional, durable items that people can get many years of use out of so they serve as valuable incentives that make it worthwhile for people to visit the exhibitor's trade booth. Promo cooking aprons are neither bulky nor heavy so they can be easily transported in boxes to the trade show and stored in the exhibitor's booth area. By enticing booth visitors promo bbq aprons can lead to sales being generated during the trade show but they may also generate sales after the show when people wear the promo cooking aprons and are reminded about the exhibitor.
Use promo aprons to encourage customers to spend more than they initially plan to
Promo bbq aprons can be great tools for enticing customers to buy more products than they had intended to as promo bbq aprons can be combined with multi-buy product offerings. Promo aprons are also likely to be more effective enticements if they relate to the multi-buy products on offer. For example, a bookshop can offer promo aprons to every customer who buys two or more cookbooks. A butcher can give promo cooking aprons to every customer who buys over a certain weight of meat. Not only will the promo cooking aprons encourage people to buy more than they may have planned to but they will also expose people to the brand whenever the promo aprons are worn, which keeps the brand in the forefront of people's minds when they need to make future purchases of the products they received the promo cooking aprons with.
Promo aprons can be effective incentives for people to participate in market research
Market research can greatly influence how successful a product or service launch is or how well people will receive the reinvention of an existing brand, as it generates information related to people's needs, desires, preferences, financial resources and so forth. However it is not always easy to obtain market research information as people are either too busy and/or they do not want to provide information and give up their time for no reward. Promo aprons can be effective rewards for market research participation because promo cooking aprons are practical items that last many years as opposed to poor quality items that people will discard. Promo bbq aprons can generate market research in a variety of ways, for instance as incentives for people to participate in product testing and feedback sessions or as raffle prizes where everyone who completes a survey will be entered into a competition to win a promo bbq apron.
Promo cooking aprons can open doors to new areas of business by securing meetings
Promo aprons can be a great way for a business to draw attention to itself and signify to potential partners that they are serious about a business relationship with them. A business can give away functional, high quality items like promo bbq aprons to people at an event organised by the business or organisation they want to partner with. Promo cooking aprons are gifts with value that recipients will appreciate and the potential partner is therefore likely to appreciate that the business who distributed the promo aprons made the effort to make their guests happy by giving them good quality gifts. This appreciation can lead to the potential partner agreeing to a meeting with the business who gave out the promo cooking aprons in order to discuss a possible future working relationship.
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