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PLEASE NOTE: The article below was submitted as part of a recent online competition we ran, inviting our clients and others to share their thoughts and experiences about using promotional products. For that reason the articles are written at a very general level only, and are far from ‘expert’ in any sense! It goes without saying though that if you now could like more detailed help or advice, please do not hesitate to contact us on 1800 674 722, or just send us an email. We would love to be of service to you.. that’s why we are here!

 

Printed aprons should be handed out to restaurant owners

The use of printed aprons is a great marketing technique and cost effective method. Handing them out to users of aprons will be very effective in creating brand awareness. Some of the most common users of aprons who come into contact with many people are restaurant workers. By handing restaurant owners these printed cooking aprons, one is assured that everyone who dines at the restaurant will get to see the printed aprons worn by the waiters and chefs. Well designed and eye catching printed aprons will work best and will have a long term effect on those who will see them.

Restaurants should hand out printed cooking aprons to everyone

Restaurants main publicity is word of mouth; people have to taste the food. Another effect way to advertise is through branded items. Restaurants can hand out printed cooking aprons to customers. People cook at home and can use the printed cooking aprons. They will have your restaurants name in their subconscious at all times. When planning a night out, they will more likely come back. Make sure the printed bbq aprons are trendy. Customers will also be happy at getting the free printed aprons from the restaurant and this will help in customer satisfaction providing a win win situation to your brand and the restaurant. Freebies like a printed cooking apron are great for brand exposure.

Highlight new products or services through printed cooking aprons that relate to the new offerings

Printed aprons can be a highly effective tool for drawing attention to a new product or service, particularly if the printed bbq aprons link in with the nature of the new offering. For example a restaurant may decide to offer a new cooking course and can spread the word about the course by handing out printed aprons to people who visit the restaurant as well as the staff who can tell their friends and family about the cooking classes. On the other hand perhaps a new delicatessen or grocery store has opened up and would like to attract customers. They can hand out printed cooking aprons with free samples of the foods they have to offer to entice people to become customers and in addition whenever the printed cooking aprons are worn, the store or delicatessen will receive brand exposure and hopefully new customers through the exposure.

Printed aprons are a cost-effective means of creating a uniform employee look

Employee uniforms create a unified, professional public image for a business and make it easy for people to spot employees if they need assistance. Full uniforms can be costly however and they need to be made in a variety of sizes. Printed aprons on the other hand are much cheaper and they can be made in one size that can be worn by pretty much anybody. Printed aprons can feature the name and/or logo of a business and they are available in different styles so they can be worn by a range of employees in a variety of businesses, from bartenders to chefs to cleaning service staff. If employees wear similar clothing underneath the printed cooking aprons, such as white shirts and black trousers or skirts, the business can project a uniform image whilst the printed aprons draw people's attention to and therefore emphasise the brand.

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