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PLEASE NOTE: The article below was submitted as part of a recent online competition we ran, inviting our clients and others to share their thoughts and experiences about using promotional products. For that reason the articles are written at a very general level only, and are far from ‘expert’ in any sense! It goes without saying though that if you now could like more detailed help or advice, please do not hesitate to contact us on 1800 519 071, or just send us an email. We would love to be of service to you.. that’s why we are here!
 

Use corporate tote bags to highlight a contest or prize for customers.

One of the great uses of corporate tote bags is to place or even hide items inside them. This can nicely serve the purpose of concealing a contest or promotion, and is a great tool if you are handing out corporate tote bags at a trade show. Within each corporate tote bag, you can place a coupon, numbered ticket, or some other means that will essentially "enter" the recipient into a contest or drawing. Let each corporate tote bag recipient know that by virtue of receiving the bag that they are entered and eligible to win the prize or contest. Also be sure to let each recipient know exactly where in their corporate tote bags they can find their contest entry ticket, and when the prize drawing will be held. This will keep them interested and in possession of their corporate tote bags.

Offer corporate tote bags in collaboration with a local vendor.

If you want your customers to actually get some use out of corporate tote bags, then help direct them as to how the bags can be used. Consider collaborating with a local grocer, library, or bookstore, to get more of your corporate tote bags into the hands of your potential customers. This will of course need to be a move that is also relevant and meaningful for the vendor in question, but you can don your creative thinking cap to figure this part out. This sort of strategy is most meaningful to you when a) selected vendors who will use your corporate tote bags have a logical reason to otherwise do business with you, and b) when target customers may not have a ready ability to encounter your products (i.e. your business is online) so keep these tips in mind too.

Make Promo Tote Bags for Men, Women and Children

Corporate tote bags can be designed according to gender and age. For example, you can use blue corporate tote bags if your products are suitable for men and you can use pink if you are addressing it to the women. But colors should not only be the factor to consider. In fact, you should think about the design as well. If you want to give some corporate tote bags to kids, your products can have cartoon characters printed on them. The main target when making corporate tote bags is that every person receiving it will find it very convenient to use.

Offer high quality corporate tote bags to those who purchase your products.

Sometimes, corporate tote bags are for everyone who wants one, and sometimes they are reserved only for paying customers. This is particularly useful as a sales tool in trade shows or seminar rooms, because it establishes the corporate tote bags as symbols of those customers who were willing to move forward. Human nature is such to want to have the same things as others do, so the offering of high quality corporate tote bags to paying customers will make other people want to make a similar commitment. Even if your products are less tangible, make sure you have some sort of physical product to put into the corporate tote bags, so that their perceived value will increase even more. Sales is about using human nature to your advantage, so let corporate tote bags help with this.