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PROMOTIONAL PRODUCTS THAT ADD VALUE

Tote Bags
Polo Shirts
Conference Bags
Tee Shirts
Caps
Plastic Pens
Lanyards
Key Rings
USBs & Chargers
Metal Pens
Mugs, Cups

Stubbie Holders
Sunscreen, Lipbalm
Stress Balls & Toys
Drink Bottles
Compendiums
BBQ, Picnic, Blankets
Personal Umbrellas
Mouse Mats

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Promotional Products, Custom Personalised Products & Branded Promo Items That Add Value



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PLEASE NOTE: The article below was submitted as part of a recent online competition we ran, inviting our clients and others to share their thoughts and experiences about using promotional products. For that reason the articles are written at a very general level only, and are far from ‘expert’ in any sense! It goes without saying though that if you now could like more detailed help or advice, please do not hesitate to contact us on 1800 674 722, or just send us an email. We would love to be of service to you.. that’s why we are here!

 

Know when screenprinted polo shirts can also function as dressier shirts.

The typical screenprinted polo shirt is a casual collared shirt that can be worn in many casual or semi-formal setting, but will have little to no merit as a dressier item that would be suitable with a tie or jacket. The latter can actually be a screenprinted polo shirt option, but you will need to be pretty guarded about just how promotional you choose to be. Understanding that a dressier screenprinted polo shirt is nicer, but only mire useful if it can be comfortably worn in a standard work setting, is critical to hitting the mark. After all, a dress screenprinted polo shirt might be rendered useless if it brazenly displays your logo and is thus unsuitable for someone to wear at their own place of business. More subtle forms of promotion for these kinds of screenprinted polo shirts must be considered here.

Consider an embroidered or watermark logo for classy screenprinted polo shirts.

The biggest complaint a customer may have with screenprinted polo shirts is that they are too flashy, or too commercial, thus limiting where they can actually wear the shirts. This is understandable, given that you might object to your own staff sporting screenprinted polo shirts that supported another company, even if not a competitor. This is a solid consideration to have in mind when selecting the style, function, and audience for screenprinted polo shirts that you offer. Classier screenprinted polo shirt offerings might include a subtle embroidered logo, or even one that is in a faint, watermarked style, making the fact that it represents your company less obvious. Sure, theres the risk that these screenprinted polo shirts may lose promotional value by taking these steps, but you also want your screenprinted polo shirts to make a good statement with those who receive them.

For screenprinted polo shirts that suit more formal attire, focus on tradition.

You can make a huge statement by offering screenprinted polo shirts that are more geared to formal attire, and especially if they will work well with trousers and a jacket. In this regard, you want to balance the cost of making this statement with your screenprinted polo shirts with a relative reassurance that they will have a good business impact. This means keeping your classier screenprinted polo shirts within a selection of screenprinted polo shirts that would be considered traditional or conventional. Avoid flashy logos, flashy colors, and anything that will make the recipient hesitant to wear the screenprinted polo shirts. You can never go wrong with pastel colors for more formal screenprinted polo shirts, as these are and will continue to be the accected norm for business attire. If youre concerned about promotional value, how about appreciation for a thoughtful gift?

Make screenprinted polo shirts the statement offering for a select few customers.

While it may be common for screenprinted polo shirts to be the sort of promotional offering that everyone has access to, this may not fit into your business's budget. Unit costs for screenprinted polo shirts tend to be higher, compared to other options for promo products, and you may not have the budget to support a mass dispersal of screenprinted polo shirts, no matter what the return on investment might be. In such cases, there is still a use for screenprinted polo shirts, and it may be as more of a signature item, rather than as a classy standard item. Offer a select few screenprinted polo shirts, but as a prize to winners of a contest, or to customers who make a certain investment, and you will uncover a much more reasonable use for screenprinted polo shirts that will not break your budget or place too much pressure on them as promotions.

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