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Fridge Magnets
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Promotional Fridge Magnets & Magnetic Advertisements

Fridge magnets are a powerful cost effective solution

Studies show that the average family opens their fridge around 25 times a day (that's over 9000 times a year). What better way to build strong, repetitive, ongoing brand awareness than a fridge magnet! Put your phone number, website, logo and brand name right into the heart of the home for easy and immediate access every day. Leaflets are thrown out and forgotten, while a fridge magnet is a much more lasting promotional object.

Creative custom shape, colour and printing options

Promotional branded fridge magnets continue to become more popular as people realise the flexibility of these uniquely shaped and coloured designs. These promotional items are low cost and are highly adaptable to provide a custom look and feel to any marketing budget. The wide range of shape options (from houses, to dogs, to hearts and even custom designs) can strategically tie in with even the most specific promotional campaign from any industry. With full colour print options, allowing lots of detail to be listed on this highly visible item, you get ample promotional detail and awareness for a very low investment. Most magnetic promotions have a large imprint areas and as they are highly practical and useful items will be appreciated, repetitively used and retained giving your brand the best possible coverage.

Visit the Fridge Magnets section of Add Value's online catalogue to generate a quote.


Promotional strategy tips for custom branded magnets

A common way to use fridge magnets is to provide fast access, useful, important family information such as local emergency, utility or council numbers, rubbish collection schedules or reminder notes or calendars.

In times of emergency or immediate need, families will look straight to your close at hand magnet for your phone number rather than trawling through the yellow pages and potentially calling a competitor instead. In many cases, a fridge magnet is preferable over a business card, especially when the information on the magnet is useful to an entire family or needs to be kept close at hand at all times.

Reminding your customers with a personalised magnetic promotion

For companies in the household goods industry, fridge magnets are extremely powerful as a consumption encouragement tool, to remind your customers to consume or replace your product. For example, use a pizza shaped promotional magnet to remind a tired family of your convenient local pizza takeaway service at their time of need. Fridge magnets can also be used to remind families of upcoming dates or appointments, for example dental checkups or water filter services.

Advanced fridge magnet designs and creative alternative uses

Novelty branded magnets can include additional features such as a clip to hold fliers and vouchers. Special fridge magnets can act as a small photo frame for small family photos. Your customers will love jotting notes on your branded fridge memo pad with a string attached pencil or your imprinted micro fridge whiteboard with pen.







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Custom promotional magnets go beyond the household kitchen

Don't forget the entire range of alternative fridge locations to encourage fridge magnets use, such as employee lunch rooms, community centres, nursing homes. Anything with a metallic finish will provide a surface to make your promotional message stick in your target customer's mind!

For best results, aim to provide as useful or funny a print design as possible to ensure the magnetic promotion will not only be actually placed on the fridge, but referred to often and treasured for years to come. Once on the fridge, magnets are very rarely removed. Magnets can be produced in a themed set and used as in a 'collect them all' customer loyalty strategy. A myriad of creative magnet marketing ideas are available from including temperature gauges to furry textile materials.

Visit the Fridge Magnets section of Add Value's online catalogue to generate a quote.


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Popular Educational Articles About Promotional Products

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Community Contributed Educational Articles

The following educational articles about promotional products were kindly contributed by supporters of Add Value Promotions.